🌟 Acquisition Opportunity: Thriving U.S.-Based E-Commerce Brand Specializing in Innovative Floor Mats with Strong Profitability & Scalability

Hey,

We are excited to present a remarkable opportunity to acquire a successful eCommerce brand that has been steadily growing since its inception in November 2021. This U.S.-based business specializes in innovative floor mats, including the flagship product, the Magic Mat—a quick-drying bath mat that has resonated with customers for its practicality and quality.

Listing # 254 - https://ecomswap.io/listing_details/254

Business Overview

This Shopify-based direct-to-consumer brand has generated impressive results, with total revenue of $3,716,102 and a net profit of $479,771 over the past 12 months. The business operates efficiently with a small, capable team, minimal weekly owner involvement, and a streamlined fulfillment process utilizing suppliers in China and a U.S.-based warehouse. With a customer base primarily in the U.S. and secondary markets such as the UK, Canada, Australia, and several other regions, the brand has successfully captured a significant share of the innovative home goods market.

Untapped Potential

The brand is well-positioned for further growth, with multiple opportunities to scale and expand:

* Amazon Expansion: Tapping into Amazon’s vast marketplace to reach a larger audience.

* Advertising Channels: Scaling ads on Meta and exploring new channels like TikTok, Pinterest, YouTube, and Google Shopping Ads.

* Customer Retention: Enhancing loyalty programs and increasing lifetime value through improved retention strategies.

* Geographic Expansion: Extending the brand into Europe and Asia with localized stores and marketing strategies.

* New Product Lines: Exploring complementary products such as the Magic Kitchen Mat to diversify offerings.

Why This Business Stands Out

✅ Strong Financials: $3.7M in revenue and nearly $480K in profit over the last 12 months

✅ Scalable Operations: Simple, efficient operations that allow for minimal owner involvement

✅ Proven Demand: Solid customer base with high repeat purchases

✅ Growth Potential: Expansion into new markets, channels, and product categories

✅ Smooth Transition: Current owners will provide 30 days of transition support, including guidance on operations, advertising, customer service, and supplier management

Assets Included

This acquisition includes the following assets:

* Domain, website files, and social media accounts

* Email list with over 80,000 active subscribers

* Brand assets such as logos, designs, and supplier contracts

* Ad account analytics and marketing materials

This is an excellent opportunity for a buyer looking to scale a profitable eCommerce business with a clear path to growth in both domestic and international markets. The business is already set up for success with a loyal customer base, strong product offerings, and a solid foundation for future expansion.

We’d love to provide you with more details about this opportunity. Feel free to reach out to us at your convenience to discuss how you can take the reins of this thriving brand.

Best regards,

Ecomswap Team